On the 1st July Poland will assume the rotating six-month presidency of the European Council, and today the logo for its upcoming spell in the hot seat was unveiled.
Consisting of six arrow heads directed upwards (perhaps symbolic for growth / progress
), the logo was designed by the Polish graphic artist Jerzy Janiszewski
, who created the recognisable Solidarność/Solidarity logo
which can be seen in the Polish flag flying leftwards above the red arrow.
Presented at a press conference today in Poland by the Prime Minister Donald Tusk, the logo aims to symbolically relate to values of solidarity, competitiveness, cohesion, openness and community spirit – all of which will be especially necessary within the European Union during Poland’s presidency as difficult and important debates on immigration policy and Eurozone rescue packages will no doubt be addressed.
The new logo is somewhat of a break of tradition since the last three holders of the rotating presidency Spain
used a common ‘EU trio’ design with the colour schemes adjusted to their respective country’s flags (see image above left).
That trio of logos was simple, official and gave the impression of solidarity, cooperation and harmonious relationships, so it initially came as a surprise to me to see the Polish presidency to produce such a new design.
However, symbolically it is very rich and its colours do make it attracting to the eye, but all hopes it would inspire a new ‘trio’ of images seem to have already been dispelled since Cyprus (third part of the next trio – Poland, Denmark, Cyprus) appear to already have their presidency logo – an outline of the country overlaid by a transparent golden star
as seen on the European flag (as shown left in a screengrab from the Cypriot Presidency's website).
I'm indebted to @VK
who in comments below has brought my attention to a competition the Cypriot presidency is in the process of concluding
for an official logo for their EU presidency that begins on 1st July 2012. Therefore the picture above left is not the official logo
. According to this statement
, 97 entries were received and the 'Selection Committee' has since met to choose the best entries which will be sent to the President of the Cypriot Republic who will have the final say. In that case, perhaps their official logo will be unveiled soon...